Designing for gender equality

CATEGORY

Brand identity

Publication

Illustration

TIMELINE

2024-2025

Client

Victorian Women's Trust

For nearly four decades, the Victorian Women's Trust has been an unwavering advocate for the rights of women, girls, and gender diverse people — an independent feminist organisation pressing for genuine, people-led change. When the time came to refresh their visual identity and annual report, it was this mission that guided every decision.

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More than an aesthetic update, the refresh aligns visual identity with brand voice and purpose, giving the Victorian Women's Trust a platform as powerful as the work it champions.
The updated brand expression is strong and confident — bold typography, purposeful colour, and considered geometry working together to communicate with clarity and conviction.
"It's wonderful! We love it. You've done such a good job. Thanks for being so clear in your communications with us, and, of course, for your wonderful design work. We're very happy."

—Victorian Women’s Trust

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Architecture in the round

CONTACT DETAILS

By appointment
Suite 107/36-38 Gipps Street

Collingwood VIC 3066

ACKNOWLEDGEMENT

Design Democracy acknowledges the Traditional Custodians of the lands on which we work, the Wurundjeri Woi Wurrung and Dja Dja Wurrung people of the Kulin Nation. We pay our respect to their Elders past, present and emerging. We acknowledge that sovereignty has never been ceded.

  • DESIGN DEMOCRACY

  • DESIGN DEMOCRACY

  • DESIGN DEMOCRACY

© 2026 DESIGN DEMOCRACY

CONTACT DETAILS

By appointment
Suite 107/36-38 Gipps Street

Collingwood VIC 3066

ACKNOWLEDGEMENT

Design Democracy acknowledges the Traditional Custodians of the lands on which we work, the Wurundjeri Woi Wurrung and Dja Dja Wurrung people of the Kulin Nation. We pay our respect to their Elders past, present and emerging. We acknowledge that sovereignty has never been ceded.

  • DESIGN DEMOCRACY

  • DESIGN DEMOCRACY

  • DESIGN DEMOCRACY

© 2026 DESIGN DEMOCRACY

CONTACT DETAILS

By appointment
Suite 107/36-38 Gipps Street

Collingwood VIC 3066

ACKNOWLEDGEMENT

Design Democracy acknowledges the Traditional Custodians of the lands on which we work, the Wurundjeri Woi Wurrung and Dja Dja Wurrung people of the Kulin Nation. We pay our respect to their Elders past, present and emerging. We acknowledge that sovereignty has never been ceded.

  • DESIGN DEMOCRACY

  • DESIGN DEMOCRACY

  • DESIGN DEMOCRACY

© 2026 DESIGN DEMOCRACY