Designing for gender equality.
Services
Brand, Publication, Illustration
Client
Victorian Women's Trust
For nearly four decades, the Victorian Women's Trust has been an unwavering advocate for the rights of women, girls, and gender diverse people — an independent feminist organisation pressing for genuine, people-led change. When the time came to refresh their visual identity and annual report, it was this mission that guided every decision.
The updated brand expression is strong and confident — bold typography, purposeful colour, and considered geometry working together to communicate with clarity and conviction. More than an aesthetic update, the refresh aligns visual identity with brand voice and purpose, giving the Victorian Women's Trust a platform as powerful as the work it champions.
