We’re a team of creative optimists designing brand, campaign and digital experiences for social impact.
Fifteen years of design for a world that is positive, colourful, open minded and connected.
What we do
The principles
behind our process
We direct our energies into activities that will have lasting and beneficial impact on people and community.
Our approach is grounded in humanity. Our work seeks to make viewers think, but first it seeks to make them feel.
We work hard to distill complex themes and information with simplicity and clarity. Given the pace of information exchange today we think this has never been more important.
From ideas
to impact
From the beginning our purpose has been to form strong creative partnerships with impact-driven organisations. Our focus has always been creating positive social impact for people and community using the power of design.
Design Democracy is more than our name, it's at the heart of our approach. We place people at the centre of our creative process, building inclusive and functional design solutions that generate positive outcomes for as many people as possible.
We're creative optimists who wear our heart on our sleeve, designing for a world that is positive, colourful, open minded and connected. The future is bright.
Some of our clients
Naming
Brand workshops
Brand architecture
Brand values & voice
Design systems
Brand guidelines
Design Democracy work to build brands which enrich lives and communities. We don’t see the branding process as a divide between strategy and design, instead we combine creative thinking with insights across strategy, design, messaging and digital. This ensures our clients’ brands are relevant and memorable, and speaks to the efficiency of our process.
Our approach places the audience at the centre of our process, crafting unique brands with humanity and character that stand the test of time. Personality, emotion and expression for inclusion and accessibility are at the core of our design philosophy, ensuring emotional resonance right through to technical practicality.
Design Democracy have designed and delivered campaigns that improve social and environmental outcomes since our inception – local to global, strategy to creative. Combining creativity with commercial logic, we develop inclusive campaign creative that connects with the end user and drives engagement and growth.
Our user-centric focus and extensive experience delivering innovative and memorable creative sees our team executing campaigns across motion media and animation through to social, ambient and outdoor.
Digital design
Website development
Information architecture
Motion graphics
Animation
Design Democracy love working with digital platforms and embracing the opportunities they present to articulate brands and campaigns with authentic brand personality. Our work includes the complete website development process from information architecture through to design, development and content creation.
We offer animation, motion design and video production to ensure our projects take full advantage of digital and social opportunities.
We love to connect people to place, specialising in the creation of branded environments, signage and wayfinding, exhibition and event graphics for impact-led organisations both large and small. Many of our environmental design projects spring from our client branding and campaign work, and are testament to our focus on building strong ongoing relationships with our clients.
Our expertise in this area is expansive and includes trauma-informed interiors for family violence centres, national signage guidelines for purpose-driven organisations, and blockbuster gallery exhibitions reaching broad audience appeal.
Publication design is an intrinsic part of our skillset and we design for both traditional print media and interactive digital formats with accessible formatting for print-disabled audiences. We bring longstanding, specialised experience in publication design – helping to transform documents into inspiring publications which engage readers across multiple platforms.
At Design Democracy we work with our clients on transforming their publication offerings for varied audience requirements, designing corporate reporting as both printed publications and content managed websites; fully interactive and accessible PDF publications; books and editorial design.
Testimonials